AGENDA

CX as an industry, career, and function is undergoing the biggest transition ever seen. While the objectives are still focused on creating better customer experiences to drive better results, traditional activities, technology, and dependencies are in flux. We’ll talk throughout the conference about this new era of CX, but in the opening comments we will address the following.

• The explosion of data dependency.
• The sourcing and solutions for customer experience today.
• The evolution (or destruction) of CX.

Amplify your capacity to drive CX innovation to ensure your business excels in this shifting landscape

Leverage data and experimentation to drive business growth and deliver exceptional customer experiences across its vast range of services. Take away specific solutions to:

• Understand how a large-scale team of data experts collaborates to deliver actionable insights across diverse business units.
• Explore the role of data science and experimentation in shaping digital marketing strategies, product management, and customer engagement efforts.
• Optimize revenue and improve customer engagement in Cards, Loans, and Banking.

Advance cost-effectiveness with innovation in the digital era to optimize business performance and drive long-term growth.

Improve operational efficiencies and customer insights by reallocating resources toward innovation and growth. Create a blueprint to:

• Stress-test your virtual channels for the future.
• Drive enhancements in digital banking interfaces.
• Create hyper-personalized service offerings and adopt AI technologies.

Increase investment in high-impact areas like CX, AI-driven personalization, and infrastructure modernization to optimize customer outcomes and drive sustainable growth.

Access and analyze real-time data with tools and strategies that empower CX leaders to create lasting, impactful experiences for their customers. Walk away with an action plan on:

• Understanding how transformational businesses today integrate behavioural and emotional data at scale.
• Optimizing how to effectively turn data into prioritized actions.
• Identifying how customer intelligence platforms overcome the growing challenges for CX teams.

Transform insights into action, and tackle today’s challenges with precision, agility, and a customer-first approach.

Grow your network by meeting like-minded individuals to share your latest ideas and projects with:

• Enjoy a quick icebreaker, exchange LinkedIn information, and build lasting business relationships.
• Achieve your conference networking goals in a fun and agile fashion.
• Join a community of CX experts and gain invaluable support.

Democratize software development to enable individuals with diverse backgrounds to contribute to innovation. Master the success factors to:

• Overcome the shortage of skilled developers amidst the increased demand for digital solutions across industries.
• Empower your organization to iterate quickly and experiment with ideas.
• Respond promptly to changing market dynamics.

Amplify the power of visual development environments to unlock new opportunities and accelerate innovation.

Craft omnichannel campaigns, optimizing content and working with stakeholders across your organization to achieve buy-in and clarity. Take away specific solutions to:

• Blend creativity with analytics to design comprehensive, data-driven strategies that connect with diverse audiences and deliver measurable results.
• Create full-funnel marketing strategies that span multiple channels (SEO, SEM, social, CRM, etc.) to drive engagement, conversion, and long-term loyalty.
• Leverage user journeys to enhance customer experience and demystify online experiences.

Optimize content, tools, and analytics to track, assess, and refine digital campaigns for continuous improvement and visibility.

Drive customer engagement and loyalty by diving into the findings of an in-depth study that examined several mobile banking apps. Adopt best practices to:

• Leverage mobile technology to enhance customer satisfaction and gain practical insights into staying ahead of the curve.
• Integrate AI into all aspects of mobile development, implement service design for seamless user journeys, and effectively tackle the multi-platform challenge.
• Adopt journey-based operating models to help your organization deliver consistent, high-quality experiences that meet customer needs across channels.

Transform your organization with journey-based operating models to ensure consistent, high-quality experiences tailored to customer needs across every touchpoint.

Build and embed a data-driven culture across organizations to lead complex transformational programs and manage cross-functional teams. Implement and scale data and technology-driven solutions across industries. Develop a blueprint to:

• Instill and operationalize data management and AI/ML strategies.
• Build effective fraud management systems using advanced analytics and AI tools.
• Develop high-performing, cross-functional teams to execute complex data programs.

Increase value to clients by understanding their data needs and providing tailored insights to drive impact.

Build fully integrated sponsorship platforms that truly work for your brand and create meaningful impact. Walk away with idea’s to:

• Leverage strategic partnerships to deliver timely, targeted content that resonates with your audience and amplifies your brand’s message.
• Build a winning sponsorship strategy by analyzing past campaigns—identifying what worked and what didn’t-and using those insights to drive future success.
• Measure the success of your sponsorships and optimize them for maximum impact ensuring that every sponsorship dollar delivers measurable results for your brand.

Transform your sponsorships into powerful business drivers, ensuring your brand stands out in today’s competitive landscape

• Relax and unwind with tasty cocktails after a long day of learning.
• Don’t miss your chance to win fun prizes by scanning your badge at our exhibitor booths.
• Make dinner plans with your new connections and explore the best of what Toronto nightlife has to offer. Just be sure to set your alarm for Day 2!